congrats, you found me

the email copywriter you call when you're done spinning your wheels

Email copywriting and systems for heart-led entrepreneurs who want to make more money while staying true to themselves.

You didn't start your business to become a marketing wizard

Yet you're still trying to DIY your copywriting, marketing strategy & email automations, no matter how confusing, frustrating, or life-sucking it becomes.You know people are tired of being sold to, yet you still feel like you have to push the sale to keep the lights on.You send overly excited emails that instantly land in the promo tab.Or worse, you copy and paste what ChatGPT tells you is the 'most high-converting copy' but it doesn't do nada.All while whittling away precious hours of the day trying to write the perfect email, and still, nobody buys.You know your work changes lives, and people are lucky to work with you, yet it feels like an uphill battle to land clients.You're not getting booked.
You're not making sales.
And you wonder how long this can go on for.

1- strategy

While everyone else is basically throwing spaghetti on the wall, hoping something will stick...I'll get you set up with a personalized strategy that's proven to work for your offer and target audience.

2- voice

People are getting hella tired of listening to robots all day.Let's uncover the voice that makes you YOU, and which resonates with your tribe (on a bestie level)

03- positioning

In a world filled with copy-cats, the only way to survive is to get weird.I'll position your brand as the obvious choice that stands out, solves problems, and is literally irreplaceable.

04- copywriting

Most emails get deleted and lost in the internet void forever.I'll write your emails in a way that makes your reader addicted, and can't help but whip out their credit card every once in a while.

a digital nomad, marketer & copywriter for the last 7 years

what's up, i'm michelle

I accidentally got into marketing while I was a spiritual vagabond traveling across India in my twenties.Even though I hated social media, I loved writing.And what do you know, I started selling high-ticket coaching programs on Facebook, premium video marketing services on Linkedin, and hustling copywriting gigs left and right.But still, I hated the bros who were obviously scamming people.So I started something strange."Authentic Marketing"People like Lara Acosta say it's not a thing.Well, I made it MY thing.And now I help heart-led founders scale their businesses with email while staying true to themselves.

Emails that sell without looking like a sales letter

I'm actually allergic to templates and swipe files that make you sound like Tai Lopez, and I bet you are too.I write emails like a pen-pal who actually understands your real struggles and desires.And I'm not afraid to lay it out as it is while connecting the dots in a way that strangely explodes your bank account.

  • ~40+% open rates

  • People actually replying to your emails

  • Real relationships being built

  • Predictable revenue no matter what's going on with TikTok

  • Becoming the top-of-mind expert in your niche

  • Staying true to yourself while building an aligned biz

grow your list with...

lead magnets

I'll help you create a lead magnet your ideal client actually wants (and needs) while positioning it to become rocket fuel for your list growth.

  • Strategy + market research

  • Clear + compelling landing pages

  • Conversational copy your reader becomes obsessed with

  • Fully automated (so you can focus on the things that matter)

nurture trust with...

newsletters

I'll write newsletters your audience can't wait to read, naturally building unbreakable trust and inevitably turning you into the go-to expert in your niche.

  • In-depth content strategy and analysis

  • Weekly interviews

  • Premium newsletters written in your voice

  • Thoughtful ideas nobody else is articulating

  • Turning readers into buyers every single week

ok, so now what?

lets increase revenue without compromising your soul

Now is the time to step into your true self, connect with your tribe, and grow a profitable business that supports the life you want to live.

the free authentic email marketing course

Download the free 5-day course to start growing your email list with high-intent leads, build trust at scale, and acquire dream clients on autopilot.... all while staying true and authentic to the heart and soul of your brand